Insights

How Much Should a Business Website Cost?

Page count matters far less than people expect. What moves the cost is how much has to be decided before anything is built: whether the positioning and content already exist or have to be written, whether the design is a template or drawn for this business, whether anything is custom-built - a booking flow, a product catalogue, a payment path, a second language - and who maintains it afterwards.

A brochure site with copy already written and a clear structure is a small project. The same page count becomes a large one when the strategy, the words, the photography and a booking system all have to be created alongside it. Ask any quote to separate those lines: strategy, content, design, build, and what happens after launch. A number without that breakdown cannot be compared with another number.