← Work কি হইলো! (Ki Hoilo) - Crown Engine
COLLABORATION

কি হইলো! (Ki Hoilo) - Crown Engine

Music video, VFX and AI

Industry
Music & entertainment
Market
Bangladesh
Released
September 2026
PubliKrea scope
VFX and AI only
Ki Hoilo teaser key art: the car in motion under Dhaka night lights
Ki Hoilo teaser key art: the car in motion under Dhaka night lights
Night driving shot from the Ki Hoilo music video, compositing and colour by PubliKrea
Night driving shot from the Ki Hoilo music video, compositing and colour by PubliKrea
VFX shot from Ki Hoilo: composited street environment
VFX shot from Ki Hoilo: composited street environment
VFX shot from Ki Hoilo: AI-assisted element integrated into live action
VFX shot from Ki Hoilo: AI-assisted element integrated into live action
Ki Hoilo production still
Ki Hoilo production still

Ki Hoilo is a Bangla rap and folk fusion release by Crown Engine, published through Gaanchill Music. PubliKrea worked on the visual effects and the AI-assisted imagery in the official music video: compositing, clean-up, generated and extended elements, and the look of the night driving sequences.

The challenge

A music video shot mostly at night, on real streets, with a limited budget and a release date fixed by the label. The visual ambition of the treatment was larger than what could be captured in camera, so the difference had to be made in post without the result looking synthetic.

The work

  • VFX
  • Compositing
  • AI-assisted imagery
  • Clean-up and rotoscoping
  • Look development
  • Teaser key art

The approach

Effects that serve the song

The treatment called for a world slightly heavier than the one that could be filmed. Effects were used to extend environments and hold the night mood, not to announce themselves; each shot had to survive being watched on a phone at small size.

AI where it is honest work

AI-assisted imagery was used for generated and extended elements inside the frame, then composited and graded with the live action so the finished shot reads as one picture. It replaces work that would otherwise be impossible on this budget, not the performance itself.

Result

Released September 2026 · 15,000+ views in the first 24 hours

The view figure describes the public performance of the release as a whole, driven by the artist, the label and the song. PubliKrea's contribution was the VFX and AI work in the video.

On a night shoot, the budget decides what the camera can capture; post decides what the audience actually sees. Plan which is which before the shoot, not after.

Capabilities

  • VFX
  • Compositing
  • AI-Assisted Production
  • Post-Production
  • Music Video

Watch the music video on YouTube ↗

Presented as COLLABORATION. Ki Hoilo is a Crown Engine release published by Gaanchill Music. PubliKrea's contribution was limited to VFX and AI work on the music video.